New Wedding Website For Veldkamp’s Flowers

Bouquets-300-x-450Veldkamp’s Flowers

Denver’s Premier Wedding Florist

We have been working on a new website for Veldkamp’s Flowers. The site is designed to support the Veldkamp’s wedding flower division. Veldkamp’s has been handling weddings in the Denver area for more than 59 years. They are equipped to handle weddings held in any size venue. You can view the new website by clicking this link VeldkampsWeddingFlowers.

AlexJackson(1)Recently Veldkamp’s hired Alex Jackson. He will be heading up the Veldkamp’s floral design team and their wedding flower division. Mr. Jackson is a nationally acclaimed florist, with more than 20 years experience in the floral industry. In 2006, the American Institute of Floral Designers inducted Alex as an accredited member of AIFD. He currently serves on the AIFD Board as a member of their Southwest Region. In addition to his AIFD certification, Alex was also inducted into Professional Floral Communicators International (PFCI) and to the American Academy of Floriculture (AAF) as well. He is an extremely talented florist and designer, with many honors, including having his floral designs featured at the Academy Awards in Los Angeles, California.

10703705_869041741681_3533640092713058846_nVeldkamp’s Flowers is a third generation, family owned and operated floral design firm. They have achieved a tremendous reputation for excellence, quality, professionalism and truly great service. They operate with a customer first attitude. Each bride who chooses Veldkamp’s is assigned a wedding professional to help them work through every detail of the wedding flowers and decoration selection process. Their experts help each in the selection of floral varieties, color schemes and with developing the overall floral theme for the special event. Veldkamp’s is not new to weddings. In fact, they have been handling wedding flowers for Denver area families since 1958. Veldkamp’s has worked extremely hard to win the trust and respect of the families and customers they serve. They offer a 100% customer satisfaction guarantee with each and every arrangement they create and deliver. If for any reason you don’t like the arrangement they deliver, simply contact their office. They will replace the arrangement with one of equal or greater value at no charge to you.

We are very blessed to have Veldkamp’s Flowers as one of our clients. They originally hired our firm in November of 2013. We spent the past 12 months driving results and demonstrating our commitment to be a true business partner in the process. Over the past year we have really gotten to know this family. They are incredible and truly wonderful to work with. Every member of the family truly cares about their customers, employees and vendors. Those types of traits are pretty rare and hard to find in this ultra competitive world we all live in. It’s been a very big honor for us to have the opportunity to be of service to this wonderful family and company. We count them among our many wonderful blessings.

Our initial service agreement with them recently expired in November of 2014. They Veldkamp’s honored us by agreeing to sign a new multi-year contract renewal. These folks have treated us as a strategic partner and have made us feel like we are important to their business. Our staff loves these folks and will work relentlessly to ensure their success. When you know that your customer values your efforts and contribution, it’s easy for us to go all in to help them fulfill their goals.

Wedding 2The wedding website is built on a responsive framework. This allows us to create a great user experience. To that point, the site actually alters the way it displays, based upon the type of device that is attempting to access it. By that I mean the site will change it’s display to provide the best possible user experience for people viewing it from desktops, laptops, I-Pads, tablets, I-Phones, Androids and other smartphone devices. If you have a desktop, I-Pad and smartphone, I encourage you to pull the site up on each. You will quickly see the website morph itself into the most functional display for each specific device. It’s truly state of the art in web design.

With the new website, Veldkamp’s is able to highlight their wedding flower expertise. They create some of the most incredible wedding bouquets that you have ever seen. They offer fabulous cascading bridal bouquets, stunning nosegay bouquets, beautiful traditional wedding bouquets and custom hand tied bouquets. Veldkamp’s uses all the most popular flower varieties in their bouquets, including such favorites as; Ecuadorian Roses, exotic Cymbidium and Dendrobium Orchids, Luxurious Calla Lilies, Alstroemeria, Hydrangea and so much more. They purchase their flowers from both domestic and international flower farms. Buying farm-direct, Veldkamp’s is able to ensure that the flowers they sell are the finest, freshest and highest quality available. It reduces the amount of time between when the flowers were cut and when they are delivered. By reducing that time, Veldkamp’s Flowers arrive fresher than arrangements that come from companies who buy from flower wholesalers. Fresher flowers in your arrangement means more vase life and it ultimately means the recipient gets to enjoy the flowers longer.

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By |January 24th, 2015|Veldkamp's Flowers, Website Design, Wedding Flowers|0 Comments

Veldkamp’s Flowers Signs A Two Year Contract Extension

10678508_869043607941_482773389807749643_nFlyline Search Marketing CEO, Mark Lein, announced today that Flyline and Veldkamp’s Flowers have agreed to terms on a new two year service agreement. Mr. Lein advised that a full press release would be issued later this week, providing more details about the contract.

Veldkamp’s Flowers originally hired Flyline Search Marketing in November of 2013. They tasked Flyline with designing and deploying a comprehensive marketing strategy for their firm. The comprehensive program Flyline created proved extremely productive over the past 12 months. Paid search and organic marketing elements of the program helped Veldkamp’s to significantly increase online sales. The program not only delivered increased productivity from the website, it also generated stunning increases in call-in sales, walk-in sales, credit card sales, wire-out orders and drove additional wedding and event flower business for Veldkamp’s. Veldkamp’s has been able to lower their dependence on wire-in orders. They have also benefited from an overall increase in brand awareness.

20140421_120231Mr. Lein, explained that the program deployed for Veldkamp’s was originally created for Carithers Flowers. Charles Carithers, owner of Carithers Flowers, operates one of the most highly successful Flower Shops in the Southeastern United States. Charles hired Flyline Search Marketing in January of 2009. He originally tasked Flyline with helping his firm to improve their Internet presence and online footprint. The comprehensive marketing approach for Florists, grew out of the relationship between Flyline and Carithers. That program has since been deployed by Flyline for other flower shops located throughout the United States. Flyline currently serves some of the most successful florists in the country, such as; Carithers Flowers in Atlanta, Peoples Flowers in Albuquerque, Allen’s Flowers in San Diego, Flowerama in Columbus, Veldkamp’s Flowers in Denver, Allen’s Flower Market in Long Beach and Allen’s Flower Market Online in Reseda.

daffodilWith the addition of each new florist to the Flyline client group, came the opportunity to collect even more data from the program and to enhance and improve the overall design of the various platforms being used. Over the past six years, this comprehensive program has grown from a great idea into a strategic weapon for florists it’s deployed for. Every florist in the Flyline group has reported tremendous growth. Most report that their overall sales and revenue results far outpace those of other florists in various floral groups they participate in.

Another component of the program that has really paid huge dividends is the fact that all the florists in the group have done a great job of communicating with each other on things like best practices, flower vendors and top performing products. Flyline has created an open forum and an atmosphere that promotes a safe and secure environment where florists feel comfortable in sharing all kinds of strategic information and knowledge. This approach has delivered tremendous value for all the members of the Flyline Flower Shop user group.

 

By |October 23rd, 2014|Flyline Advantage, Flyline Search Marketing, Marketing for Carithers Flowers, Marketing For Florists, Marketing for Veldkamps Flowers, Veldkamp's Flowers|Comments Off on Veldkamp’s Flowers Signs A Two Year Contract Extension