Penny’s By Plaza Flowers

Flyline Search Marketing

Supporting Flower Shops All Across America

The year 2020 will go down in history as one of the most challenging that America has ever known. To say that we are living in challenging times is a total understatement. Our country has rarely ever experienced such troubling times. We are in the midst of a full blown pandemic. Everyday we find ourselves wearing masks, washing our hands and using hand sanitizer, literally all day long. States all across the nation have mandated lock downs. In many cases, schools are closed, businesses are close and even places of worship have been forced to close. Even when we do simple tasks, like going to the grocery store, we are asked to wear a mask while we shop. Bless our poor children’s hearts that they are asked to deal with such trying circumstances.

One thing that will never change about this great country we live and that is our fighting spirit. We are Americans and regardless of the challenges we face, we will always be Americans. Our country and our culture has a rich history. We can innovate and adapt as well as the very best nation’s on earth. That is never more true than when we are faced with trying circumstances. Our greatest achievements have often come during times of adversity. We love our celebrations. I hope that never changes. Our great American holidays and traditions, such as; Thanksgiving, Christmas, Valentine’s Day and Mother’s Day provide a huge lift for the people of our country. Regardless of the environmental challenges we face, these holidays will hopefully always bind us all together. In a way that only Americans can fully appreciate.

We Support Some Of The Greatest Floral Families In America

Flyline Search Marketing is very blessed. We support some of the finest floral families in America. Our firm was created back in September of 2008. The day we opened our doors we didn’t have a single client. Now we support customers all across this great nation. Many of the customers we serve are flower shops. Our expertise with marketing for flower shops has really grown over the past 12 years. We took on our first flower shop customer back in January of 2009. That being Carithers Flowers. We helped Carithers to build their online marketing program. During the 10 years we served the Carithers family, we constructed one of the greatest floral marketing programs ever invented. Over the 12 years we have been in business, we have taken on more and more flower shop clients. With each new client we have taken on, we have further and further refined our marketing approach. We now have the most comprehensive marketing program for flower shops that you will find anywhere in America.

We support our flower shops through a comprehensive program. Our employees are some of the brightest, hard working folks you will ever meet. They are dedicated and relentless in their pursuit of achieving success for those we serve. Flyline is definitely a group you want on your side. Not a team you would ever want to find yourself competing against. The data is very clear. Every flower shop who has ever been supported by Flyline has out performed their peer group in the industry. Some of the clients we serve were actually referred to us by third parties. These third parties were uniquely positioned to have access to actual industry financials. They have seen first hand how Flower Shops supported by Flyline have far outperformed the industry.

Our Customer Retention Is Amazing

I have always felt that the mark of a truly successful company is evident by the percentage of customers they retain. If we had our way, we would retain 100% of the customers we take on. Obviously, there are always issues and challenges that we encounter that make that impossible to do. The very first client that Flyline took on was a small, female owned plumbing firm. Pete’s Plumbing signed up for our service, the second day that we were open for business. Twelve years later, Pete’s Plumbing is still a customer. We have helped the Lippitt family to achieve growth and a sustainable business model.

As mentioned earlier, our first floral design customer was Carithers Flowers. They remained a customer of ours for 10 years. Our second flower shop client was Allen’s Flowers in San Diego. They remain a Flyline customer to this day. In fact, this year we expect Allen’s Flowers to achieve a revenue milestone for flower shops we have supported over the years. Their online revenue will exceed anything ever produced by a Flyline supported flower shop. Speaks volumes to the talent that our customer puts on display each and every day. The shop owner, his family and employees are some of the most talented and creative folks in the floral industry.

The story doesn’t stop there. This year, every single flower shop that we support will achieve similar financial milestones. Even in the face of a pandemic, the flower shop families we support will all achieve the highest online revenue numbers in their history. Amazing to think about! I am so proud that the Flyline team has been able to contribute to the success of these incredible families. We are truly blessed to serve and to be associated with them all. That is a privilege to say the least. I believe that the Flyline team is the best in the business. We relentless pursue every possible way to grow our strategic floral partners. The passion that our team operates with is unmatched in the marketing industry. We believe that strategically partnering with our firm, is a very smart move.

In part, I also believe that the growth we are seeing with our floral clients is also being fueled by America’s love and need for beautiful fresh flowers. Our customers sell some of the prettiest floral designs you have ever seen. People love farm fresh flowers. They love the vibrant color. They love the wonderful aroma. Flowers brighten up the room and lift everyone’s spirits. Nothing could be more important during the times we are living in.

Why Flowers Are Important During Holiday Celebrations

People love beautiful, farm fresh flowers. We love the gorgeous, vibrant colors that a fresh flower bouquet can offer. Fresh flower arrangements also fill our homes with some amazing aromas. The floral industry has done study after study. In every case, people have noted that fresh flowers are one of the most popular and appreciated gifts they receive. During 2020, sending flowers to a friend or loved one is a great idea. With lockdowns, social distancing and general concerns about being in crowds, many people will not be shopping in stores this holiday season. They will be looking for great online options. One historically great option continues to be sending a gorgeous bouquet of farm fresh flowers. Flowers are guaranteed to deliver a smile.

Holiday Table Centerpieces

One of the most frequently purchased items from flower shops during the Christmas holidays are gorgeous holiday floral centerpieces. Historically, people have purchased beautiful holiday table centerpieces to adorn their kitchen or dining room tables. These centerpieces always provide the perfect decor. We would argue that this year should be no different. Even though you may not be hosting large parties or inviting large groups of people to your home to celebrate the holidays, the need for holiday celebration this year could not be more important. During challenging times, our great American traditions and celebrations are what often carries us through. This year, more than any other is the perfect time to adorn your tables with gorgeous, fresh flower holiday table centerpieces. A Christmas Table Centerpiece is also a great gift to send to a friend or loved one. Think about it for a moment. A beautiful, aromatic Christmas table centerpiece could really brighten the spirits of someone you cherish this holiday season.

Poinsettias

A poinsettia plant  is a great holiday decorating or gift idea. First, they are absolutely beautiful. This year, we have a great selection of gorgeous red poinsettia and white poinsettia plants. These beautiful plants have a long history of being part of our great American Christmas holiday season. People all over the United States have come to love these gorgeous plants and many include them as part of their annual Christmas and New Years holiday celebration. Poinsettias come in many different sizes and are very easy to care for. We generally recommend they be kept indoors, as they are somewhat temperature sensitive. Poinsettias usually hold their blooms for several weeks, which is another reason they are such a great holiday decorating idea during the holidays. Most poinsettias can also affordably priced, which is why many churches, businesses and home owners love using them as part of their holiday decorations.

Don’t Let The Pandemic Dampen Your Celebration

If we look back through history, the United States has survived multiple world wars and navigated our way through several earth scattering pandemics. Not once during all those trying times did we fail to celebrate our great American traditions and holidays. This year should be no different. We may not be able to have a large group of people over for a big holiday meal or celebration, but we can still find ways to keep our traditions and celebrations alive and well. Thanksgiving, Christmas, Hanukkah and other end of year celebrations are part of the fabric of our country. They are holidays that must be celebrated, treasured and maintained throughout the years to come. Celebrate folks. Enjoy the moment, reflect on the wonderful gifts we have, not the pandemic or things that try to pull our spirits down. Holiday decorations can really help us all to feel the joy and love that should always accompany this very important time of year.

As for the pandemic, I think we all pretty much agree. We all should try to do our part. Lets wear our mask whenever we are out in public. The experts say that masks can help to protect us and those around us. They say we should wash our hands and use hand sanitizers as often as needed. The idea being to keep unwanted germs from building up on our hands. None of us want to catch this thing and none of us would ever want to spread it to another unsuspecting soul. Lets responsibly keep our businesses open so that we can serve our communities and provide for their needs. Most importantly, lets all agree that even during this challenging time, we are Americans. Strong, proud and patriotic. All in this together. Celebrating during the holiday season is really important. Maintaining our great American traditions is equally important and very much a part of who we are.

I believe that we owe it to our children and grand children to keep these traditions alive and well. Decorating our homes for the holidays is something that our kids have come to expect. This year should not be any different. We should decorate and celebrate. Holidays are a big part of what keeps the joy in our personal lives and helps fuel our national spirit and pride. This year, lets all decorate. If you want to include some gorgeous Fresh Flowers in your holiday decorations, we hope that you will check out our website or give us a call. It would be an honor to help you decorate your home this year. Flowers are so beautiful. They bring vibrant color to our world. Flowers add a wonderful sense of warmth to your holiday decorations. Not to mention that they fill your home with an aromatic scent that is just fabulous.

Photo Taken At Our Last Emerald City Website User Group Summit

This photo was taken at the Amicalola Falls State Park Lodge. That was the site of our latest Emerald City website user group meeting. Flyline hosted the meeting and we had great participation from the user group side. The results that we have been able to produce for customers using the Emerald website platform have been nothing less than amazing.

Meet The Future Of Flyline Search Marketing

The current team at Flyline is one of the strongest in the floral industry. We are a very talented and highly skilled group. While there isn’t any immediate changes coming to the leadership team at Flyline, over the next ten years, you need to become familiar with these new names. The newest members of Flyline Search Marketing are, Matthew Lein, Brandi Lein, Payton Lein and Madison Lein. These guys are the future of this great company. They are already working hard for Flyline, earning their strips the old fashion way. They are learning this business from the ground up. You guys are going to love these guys when you meet them. They are young, energetic and super talented. We love the fact that the future of our business will someday be in these capable hands. If you have always thought that the current generation of Flyline leadership is relentless in helping our customers succeed, wait until you see how these guys operate. They will bring a new meaning to the word relentless. I predict that they will help deliver incredible success for the clients who join us in the years to come.